Get in the mood for Dry January with this selection of Soviet posters. From the 1920s to 1980s, successive campaigns were launched to reduce alcohol consumption. They were not successful.
"Not A Drop!" -- Seven Decades Of Soviet Anti-Alcohol Posters
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"We will expel the drinkers from the workplace!" A poem by Vladimir Mayakovsky is referenced in this 1966 poster. The pipe is labeled "Defect," the bottle "Vodka."
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In 1972, the message was simple: "Stop - before it's too late."
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"It is time to stop collective partying!" The anti-alcohol campaign of 1972 coincided with plans to reduce the production of strong alcoholic drinks, while increasing output of non-alcoholic drinks, wine, and beer. By the end of the 1970s, alcohol consumption reached the highest level in the country's history.
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"A shameful union – a slacker and vodka!" This poster was issued in Ukraine in 1981.